Image Credit: Netflix/EW
The first project to come from the Duffer Brothers’ Upside Down Pictures after the conclusion of stranger things Officially just around the corner. something very bad is going to happenAn atmospheric wedding horror series, has been confirmed for a March 2026 premiere on Netflix.
First announced for 2023, the series comes from creator and showrunner Haley Jade Boston. While fans wait for its final season stranger thingsMatt and Ross Duffer have served as executive producers for the project, producing the series under upside down pictures production company banner
Additional executive producers include Hilary Levitt, andrea sparlingAnd Veronica TofilskaWho also works as a director. The series was shot between January and May 2025 in Mississauga, Ontario, Canada.
thanks for a new one Exclusive first look from Entertainment WeeklyWho also spoke to Boston, here’s what you need to know about the show so far.
when will it happen something very bad is going to happen Are you on Netflix?
According to an exclusive disclosure Entertainment WeeklyLimited series set to premiere March 2026. Given the current schedule for March, it includes Vladimir (5 March), a piece Season 2 (March 10), and virgin river Season 7 (March 12), we estimate it will arrive on the 19th or 26th.
The series was previously scheduled for a 2025 release before being moved to a 2026 window. Filming took place from January 20, 2025 to May 1, 2025 in Mississauga, Ontario, Canada.

Images via EW and Netflix
What is the plot?
The series is an atmospheric horror story based on a wedding, depicting the week leading up to a bride and groom’s “ill-fated nuptials”, driven by choice. rosemary’s baby And carry.
story focused Rachel Harkin (Camila Morrone) and nikki cunningham (Adam DeMarco). according to Entertainment WeeklyThe couple travels to her wealthy family’s secluded vacation home in the middle of winter, where they are to be married in five days. As strange events begin to occur, Rachel becomes increasingly paranoid.
Creator Haley Z. Boston describes the show as exploring “the fear of marrying the wrong person through a horror lens”, taking inspiration from classics such as carry And rosemary’s baby.
Discussing the show’s oppressive mood, creator Boston explains that the goal was for the audience to “feel the paranoia and the fear that Rachel is feeling”, deliberately “constructing the show in terms of her discomfort” even when the character is not present. She connects this fear to the universal anxiety of entering one’s partner’s childhood home and meeting the in-laws, saying “It really reflects what it feels like to enter a house for the first time… There are all these stories you don’t know about and you’re suddenly walking into it”.
Regarding Duffer’s involvement in the project, Matt Duffer explained that although the show falls under their Upside Down Pictures banner, they are stepping back to let new voices take the lead. He explained his approach as “finding talent and creative people that we deeply respect and helping them get the show off the ground” rather than running the day-to-day production. The Duffer Brothers previously said of the series in a statement, “We were blown away when we first read Haley’s script.” “She’s a major new talent with a singular voice – her writing is warped, terrifying, funny and just… so Haley. We feel so lucky to be producing her first show, and we can’t wait to share her vision with the rest of the world.”
The series features a strong ensemble cast including an Emmy nominee and a stranger things Alumni:
- Camila Morrone As Rachel Harkin (Bride)
- adam demarco As nikki cunningham (Groom)
- jennifer jason leigh As Victoria Cunningham
- Ted Levin As Dr. Cunningham
- Jeff Wilbush As Jules
- carla chrome As nail
- gus birnie As portia
- zlatko buric
We’ll have a lot more on this series once Netflix releases more details to the press in the coming days, including all photos in full high resolution.
Are you excited for it? something very bad is going to happen? Let us know in the comments.