Image Credit: Netflix
The dust has settled on Miami’s Kasia Center after Anthony Joshua knocked out Jake Paul in the sixth round and Netflix has now released official viewership figures for the event. According to a new press release, the fight attracted a global average minute audience (AMA) of 33 million viewers (Live+1). Here’s how it stacks up against previous boxing events, and according to Netflix’s own metrics, it looks to be the third most watched of the four so far.
While the event generated massive social media buzz and set a gate record for the venue, viewership numbers represent a significant step down from the record-breaking Paul vs. Tyson event in November. Below, we break down the new metrics, compare them to past Netflix live sports events, and analyze what the data says about the streamer’s boxing strategy.
Note: This report uses data from Netflix’s official Top 10 site and its Press release that came out today,
While the numbers have been mostly standardized over the past three press releases, that is not the case for the Paul vs. Joshua fight, with only the global Live+1 figure provided.
| metric | paul vs joshua | Canelo vs. Crawford | taylor vs serrano 3 | paul vs tyson |
|---|---|---|---|---|
| event date | 19 December 2025 | September 13, 2025 | 11 July 2025 | 15 November 2024 |
| data source | Videoamp and Netflix | VideoAmp (US) and Netflix (global) | VideoAmp (US) and Netflix (global) | TVVision (US) and Netflix (Global) |
| Global Audience (AMA) | 33M (Live+1) | 36.6M (Live+SD) / 41.4M (Live+1) | ~6M (Live+1) | 74m (live) |
| American Audience (AMA) | N/A | 20.3M (Live+SD) | 4.2M (Live+1) | 47M (Live) |
| extreme concurrent currents | N/A | 24M+ | N/A | 65M (Global) / 38M (US) |
| gate/attendance | Record Gate (Kasia Centre) | $47 million+, 70,482 (Allegiant Stadium) | $2.63M, 19,721 (MSG) | $18.12 million, 72,300 (AT&T Stadium) |
Unlike last time, we can’t really break down the US and global view as there was a lot of data missing from Netflix’s press release this time.
However, in an article in Puck last week, they spoke to Gabe Spitzer, Netflix’s vice president of sports, and among the data we got was this: “About 45 percent of Netflix’s boxing audience comes from outside the US, compared to about 10-15 percent for NFL games.” This is also similar to what we saw last time in the Canelo vs. Crawford fight.
Looking at other metrics, Netflix confirmed that the event ranked #1 in 45 countries, making it the second best performing boxing event in that metric. It also ranked in the top 10 across all 91 regions tracked. FlixPatrol data shows that it garnered the highest number of points worldwide during its opening two days compared to previous events.
| metric | paul vs joshua | Canelo vs. Crawford | taylor vs serrano 3 | paul vs tyson |
|---|---|---|---|---|
| #1 country | 45 (US, UK, CA, DE, AU, MX, AR) | 30(US, MX, UK, AR, AU, CA, IE, PH) | 4 (US, IE, AU, NZ) | 78 |
| top 10 countries | 91 | 91 | 43 | 91 |
| Flixpatrol (Day 1+2) | 1552 | 965 | 215 | 1,147 |
| first week scenes | 10.9M | 17.7m | 2.8M | 46.6M |
In addition to those stats, Netflix also released some additional data this time:
- 1.25 billion impressions across Netflix’s global social channels. He also quoted Exclusive clip of Jake Paul getting knocked outEarning 214 million impressions.
- Everpass data provided shows that less than 600,000 spectators watched the fight in commercial venues (i.e., bars, restaurants).
Official Netflix Top 10 Statistics
Finally, let’s look at the weekly top 10 numbers. These are released every Tuesday and cover viewership for the previous week, in this case, December 15–21.
This fight ranked #3 on the TV English charts behind Man vs. Baby and Emily in Paris Season 5, and when stacked against prior boxing events and some other sporting events (which mostly aired on Fridays), you can see the big fights starting towards the bottom of the charts.
Comparing the views of Jake Paul vs Anthony Joshua
Jake Paul vs Anthony Joshua viewing hours comparison
In conclusion, this was undoubtedly a disappointing display of fights compared to past boxing events, especially as we head into the run-up to Christmas. Did interest wane because it wasn’t as spectacular a spectacle as the Mike Tyson fight? Did people already know this deal was done?